Victor Otieno Ooko, MCIM

Head of Marketing & Communications

Victor is a strategic marketing and communications professional with over eight years of experience driving growth, investor engagement, and brand leadership within the financial services sector.

He joined Standard Investment Bank (SIB) in 2020, one year after the launch of the firm’s flagship product, the Mansa-X Special Fund, and has since played a pivotal role in its remarkable expansion.

With a strong academic foundation in Sociology and professional marketing training from the Chartered Institute of Marketing (UK), Victor brings a unique blend of human insight, strategic thinking, and commercial acumen to SIB. He is adept at high-quality multi-channel lead generation, developing long-term financial education initiatives, and translating complex financial concepts into clear, compelling narratives that deepen investor understanding and trust.

Victor’s work spans brand development, executive communication, digital strategy, media engagement, integrated marketing and client relationship management, ensuring that SIB’s products, thought leadership, and institutional values are consistently positioned for growth, credibility, and long-term relevance.

His commitment to clarity, innovation, and client-centric communication continues to support the firm’s mission of delivering exceptional investment solutions to clients across Kenya and beyond.

SIB Leadership